Make Up is primarily used to enhance or improve one’s personal appearance. It is amazing how a persons facial features can appear to dramatically change if make up is applied correctly. It really is true how a lady can look years younger by using just a few products on her skin!
The makeup industry is vast and there are a multitude of products to suit all skin types and problems. The secret to getting the right product for you is to do your research – has the product been out for a while – check the reviews etc. And then you can look in detail at the active ingredients in the products that you are interested in – it’s surprising how the costs vary when the ratio of active ingredients changes!
There are numerous products on the market, the biggest selling being in the beauty cosmetics industry where make up is seen as a tool to make someone look and feel beautiful. From glosses to blushers, mascaras to foundations, cosmetics is big business. Even in times of economic down turn a lady will always find a little money to buy herself a lipstick! Its the feel good factor through and through!!! and the cleverly designed, beautiful packaging can also have an alluring effect on make up junkies throughout the world!
Aside from beauty there are lots of other uses and needs for make up. Its popular for fancy dress to create fictional characters,animals or blood and gore! It is also used by people who have been disfigured to camouflage their burns, scars or birthmarks.
Finally, don’t think of cosmetics being just for women…. Men’s cosmetics are on the increase with many brands opting for mens ranges to satisfy the growing trend for men to look groomed.
So whether you need to update your look, dazzle on a night out, paint your kid as a tiger or fake a black eye! There will most definitely be a make up product out there for you!